Institute of Marketing Communications India

Swiggy Introduces 'Swiggy Sixes' with Exciting Discounts this Cricket Season

Swiggy, the on-demand convenience platform, has launched Swiggy Sixes—a fun, match-linked promotion to make the cricket season even more exciting. Every time a six is hit during a live match, Swiggy users can unlock attractive discounts, turning every boundary into a chance for a great deal.

With Swiggy Sixes, users can grab one of four offers—66% off, ?266 off, ?166 off, or ?66 off—on orders from over 50,000 restaurants across India. The twist? These deals are available for only 10 minutes after each six. A real-time “ball floaty” alert will appear on the Swiggy app, notifying users when the offer is unlocked.

To take advantage of the offer, customers must place and complete their orders within the 10-minute window. Swiggy Sixes adds extra fun to cricket nights, rewarding fans with great discounts every time their favorite player hits a six!


24-04-2025


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